Branding the Product — OUDG501

To give the product a baseline that can be worked upon, a basic brand was developed to help gauge the effectiveness of the various trends once completed and a side-by-side comparison has been executed.

The dotted pattern represents the modular aspect fo the product. Resembling a workshop wall tidy to emphisise the personalised features of the product. This gave the trends something to adhear to, a level playing field to which they can be rearranged and altered appropriately.

Mockups will then be used to apply the branding to packaging to determine its effectiveness when in context.